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ASEAN 2025: Malaysia Launches “Inclusivity and Sustainability” Theme

Malaysia’s national flower the hibiscus, locally known as the ‘bunga raya’, has been selected as the main motif of the logo for the country’s chairmanship of Asean next year. 

Today, Minister of Foreign Affairs Dato’ Seri Utama Haji Mohamad bin Haji Hasan officially launched the logo and theme for Malaysia’s ASEAN Chairmanship 2025 at Wisma Putra’s Tunku Abdul Rahman Hall. The theme, “Inclusivity and Sustainability,” was initially unveiled by Prime Minister Dato’ Seri Anwar Ibrahim during the ASEAN Summits in Vientiane, Lao PDR on 11 October 2024 where Malaysia accepted the ASEAN Chairmanship from Laos. Malaysia will formally take over as ASEAN Chair on 1 January 2025.

The ceremony was attended by key government figures including Minister of Investment, Trade and Industry Tengku Datuk Seri Utama Zafrul Tengku Abdul Aziz and Minister of Tourism, Arts and Culture Dato’ Sri Tiong King Sing along with foreign diplomats, international representatives and media. In his keynote address, the Foreign Minister expressed Malaysia’s honor in assuming the ASEAN Chairmanship and highlighted the nation’s commitment to advancing regional peace, stability, and prosperity.

He emphasized Malaysia’s focus on strengthening ASEAN’s centrality, fostering strategic trust through diplomacy, enhancing intra-ASEAN trade and investment and prioritizing inclusivity and sustainability in regional development efforts. The year 2025 is significant for ASEAN as it marks the 10th anniversary of the ASEAN Community and the adoption of the ASEAN Community Vision 2045 which will guide ASEAN’s strategic direction for the future.

The Foreign Minister called for strong cooperation among ASEAN members and external partners to achieve these goals. During the event, the official ASEAN Chairmanship 2025 logo, designed by competition winner Muhamad Khalis Syafiq was presented followed by a video montage. The video and further details can be accessed via the Ministry of Foreign Affairs http://website at www.kln.gov.my.

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